This program is all about innovating how a company works to improve all aspects of the Enterprise Model, to deliver new growth. So rather than focusing on launching new products or services, the “what “, we focus on reconfiguring the “how” in this program.
This program is designed to develop and harness insights to accelerate incumbent’s shift to access their NEXT growth story?
This program is designed for:
- Companies that want to boost their companies performance to the NEXT level.
This program delivers:
- Increased revenue growth at higher profitability
- A future based business strategy and plans
- An “engineered” path with early phase implementation support
ACCELERATE NEXT WORKSHOP PROGRAM
- Consulting for Accelerated Growth
- Format: Eight Half Day workshops over 4 months
- Outcomes: Sales and Profit uplift plan and early phase implementation
A lot of effort is quite often spent in organisations innovating their next product breakthrough but minimal time innovating the way they work. Companies and Organisations need to shift their focus to HOW their businesses are structured and function rather than just product innovation (THE WHAT)
Below are 4 ways on how to WORK the HOW, to design NEXT
✧ Where is the demand for your product growing most rapidly?
✧ Sales & Communication Model – Does it work well for this growth market as previously or is it better served another way?
✧ What should your mix of Direct Sales, Distributors, Agents, Advertising and Content Marketing be?
The two choices for you to make are:
✧ Should you sell face to face or over the airwaves?
✧ Using either of the above, are you best to communicate directly to your customers or is someone else better positioned to do that?
✧ Is your Business model the best for current times?
✧ Is growth harder than it used to be? Do you feel like your market is changing faster than you are reacting? Then perhaps you need to consider business model innovation.
✧ How do you differentiate from your competitors? If you go to your competitors’ websites do they say the same thing you do? You need to ask, are you truly different? To stand out from the rest you must excel at ONE if these areas: Best Product, Best Customer Experience or Best Price and daylight needs to be a clear second along that ONE dimension.
✧ What revenue model should you have? Do your customers want to buy or rent? The rise of subscription models are clear evidence that our markets are less inclined to ownership than they used to be. Are we charging for utilisation or definitive ownership transaction? This is mostly linked to the business model in place but changes can be made.
✧ If you feel like you are not spending enough time engineering future sales growth, it’s a sure sign you need to innovate the HOW as much as the WHAT.