I am not here to tell you it’s a problem when your good employees find a job elsewhere. Or that a great culture helps to retain them. I am not even going to quote the hundred millionth statistic that shows how it costs more to replace than to retain, that productivity is higher when peoples’ […]
We used to get petrol from Service Stations. We’d pull up, stay in our cars and say “fill‘er up and can you check the oil, water and tyres please”. Not so anymore. Esso, Ampol and Golden Fleece names have disappeared too. The Big Oil Brands worked to differentiate themselves mainly through brand marketing given their […]
