Garage Gigs for Growth (#7) Amazon’s Australia launch finally arrived this week and everyone has an opinion about whether they will win big and inflict serous damage on our large retailers; or if they will underestimate our low density population and subsequent logistics complexity and cost. Two companies, whose performance we may be able […]
Archive | Pricing
What’s that burning smell? Why your market price is toast
By paulbroadfoot on November 10, 2017 in Business Model Innovation, Business Transformation, Change, Disruption, Disruptive Innovation, Disruptive Strategies, Market Innovation, Pricing, Strategy
The perilous path of perpetually plummeting prices…. ok ok – there is such a thing as tooooo much alliteration The ebbs and flows in business are leading to higher high-water marks in service and lower low-water marks on price. I ordered a journal on line two weeks ago and it took three weeks to come. […]
Fighting on Price? Who is your Amazon?
By paulbroadfoot on November 8, 2017 in Blog, Business Model Innovation, Corporate Innovation, Pricing, Strategy
A strategy where you mainly compete on price has little going for it, except that its pretty quick and easy to alter. Its also pretty easy to copy, be undercut and set new lows for the market you are in. Being the lowest price when you have worked hard to achieve the lowest cost is, […]